SOCIAL MEDIA - WASTE OR WEAPON?
Why firms struggle to measure ROI
By Tony Eades
Creative Director Brand Manager
OUR first interaction with the web was when we had to disconnect the phone line to plug in the modem – now there’s this thing called social media.
SMASH REPAIR OVERHAUL
Shops cutting corners, says inquiry
By Anthony Stavrinos
A NSW parliamentary inquiry has recommended an overhaul of the smash repair industry amid concerns insurers are setting up their own repair shops and cutting corners to save money.
INBOUND TOURISM PROMOTION
ROI increases with every dollar spent
A NEW report has highlighted the value of inbound tourism promotion.
WESTMEAD WORLD FIRST
Professor best at kidney transplantation
WESTMEAD Hospital renal physician, Professor Jeremy Chapman, has been recognised as the world’s foremost expert in kidney transplantation.
FASTEST SELLING REAL ESTATE
Western Sydney leads in national data
HALF of Australia’s top-10 fastest selling suburbs for property are in Sydney’s west according to the latest sales statistics from RP Data.
BADGERYS CREEK AIRPORT
Liverpool lobbies for share of growth
LIVERPOOL is taking steps to lobby the government for a share in the expected growth of $9 million to Western Sydney economy from the Badgerys Creek Airport.
WEST COURTS EAST
Asia focus to attract investment
By Red Dwyer
Doing business with Asian countries, particularly China, is a major focus of Western Sydney’s regional cities of Liverpool, Parramatta and Penrith.
CREATING YOUR VALUE PROPOSITION
Three steps to making a difference
By Tony Eades
THE value proposition is the cornerstone of every great business. A value proposition is a collection of reasons why a person or company should engage with your brand.
GREEN LIGHT FOR CAR PARK
Commuters benefit from 178 spaces
COMMUTER car park on Torrs St, Baulkham Hills has been given the green light following successful negotiations between The Hills Shire Council and the NSW Government.
OPINION: THE 457 VISA TRAIN
Program works as intended
By Phillip Yip, Yip Lawyers
SINCE its inception in the middle of the 1990’s the 457 visa program has been the subject of criticism from a wide range of so-called stakeholders that include politicians, unions, workers and businesses.